Snap is releasing its “My AI” chatbot to all of Snapchat’s 750 million monthly users for free, a move that comes less than two months after the OpenAI-powered bot was first made available to the app’s more than 3 million paid subscribers.

My AI is also becoming a more integral part of Snapchat. It can now be added to group chats by mentioning it with an @ symbol, and Snap will let people change the look and name of their bot with a custom Bitmoji avatar. In addition, My AI can now recommend AR filters to use in Snapchat’s camera or places to visit from the app’s map tab. And Snap plans to soon let people visually message My AI and receive generated responses; an example shown during the company’s annual conference today showed a photo...

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