Augmented reality is a technology that lets you interact with 3D models, objects, places, animals, humans, everything in real life. It lets you create and visualize things from the real world in your device which can be used in different sectors like Manufacturing, Retail, Construction, Entertainment, Education, and many more for different purposes.

The best use of AR is in education where students can learn and interact with the topics, they don’t have to imagine what it feels like to be in space or how the solar system works, they can simply visualize it with Augmented Reality

Machine elements are tricky to manufacture but even trickier to design if you can’t visualize them. With Augmented Reality, one can simply study and learn the structure of 3D models, the assembly of them, be it knuckle joint- cotter joint, anything you can visualize and learn with Augmented Reality. To perform 3D model collaboration AR is being used by many MNCs.

AR has turned out to be a blessing for Retailers. People can try them from the comfort of their space, they can share their looks and buy them directly from one platform. Be it Jewellery, Clothing, Eyewear, House Hold things, etc. This will definitely give your prospects some comfortable buying features.

The biggest benefit of AR is for Marketers. They can uniquely promote their brand using different social channels. One can host Virtual events and Expos using these technologies and market their product globally. Many international companies are using AR to run marketing campaigns to attract the masses, especially millennials, and GenZ.

Augmented Reality has unlocked the possibilities of creating and learning new things every day. We at Melzo.com are playing our part in it. If you want to create AR, VR content yourself and explore these new booming technologies then you should definitely try this free tool.

4 Use Cases of Augmented Reality in 2021 was originally published in AR/VR Journey: Augmented & Virtual Reality Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.