Augmented Reality for Business: Why Do You Need It

One of the reasons AR is so beneficial for business is that it blurs the line between the physical and digital worlds. Business AR opens up a new world of possibilities for interacting with customers, our colleagues in the workplace, and the world around ... more - arvrjourney

Accelerated progress in Manufacturing towards digital transformation post Covid-19

Accelerated progress in Manufacturing towards Digital Transformation post Covid-19 Disruptive technologies have revitalized manufacturing at other times in history, just as these current technologies are doing today. The current collection of disruptive ... more - arvrjourney

What’s Behind Google’s Latest AR Updates?

After expanding and contracting in various VR initiatives, Google continues to be committed to AR. It sees the technology more aligned with the future of search. If search and AR had a baby, it would be visual search — Google’s prevailing AR play, otherwise ... more - arvrjourney

Data Dive: VR Finishes Q1 Strong

One prevailing misperception in the tech world is that VR is in the gutter. Some have even pronounced it dead. Such sentiments reflect the backlash to VR’s circa-2016 hype cycle. It didn’t fulfill world-changing proclamations trumpeted at the time… and ... more - arvrjourney

Will Wearables Pave the Way For AR?

One striking realization about spatial computing is that we’re almost seven years into the sector’s current stage. This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including lots of ups and ... more - arvrjourney

Augmented Reality Revolutionizing Manufacturing Industry

If in previous years Augmented Reality (AR) was considered only in the form of a tool to make your gaming experience more enjoyable and attractive, now this thing has completely changed. Now the potential of this technology to improve various processes ... more - arvrjourney

Augmented Reality in Insurtech : Applications

Augmented Reality in Insurtech Insurtech, short for insurance technology, is a term used to refer to technology designed to enhance the operations of insurance firms and the insurance industry as a whole. Insurance companies are leveraging technologies ... more - arvrjourney

A Year of Saying Goodbye

Once a Week, Every Week, in VR The Black Lady Theatre closed, March 2020, Collin Knopp-Schwyn, on Wikimedia It was pretty obvious that we’d all be losing so much so fast we wouldn’t be able to keep up. Wouldn’t even be able to Say Goodbye the way we’d ... more - arvrjourney

MeetinVR is now available on the Oculus Store

MeetinVR, a Danish world-leading platform for collaborative meetings in virtual reality, today announced the launch on the Oculus Store. Starting today, every Quest and Quest 2 user can simply download and start using MeetinVR. “We are very excited to ... more - arvrjourney

Data Dive: How Effective is VR Training?

One of the branches of VR that sees the most attention and investment from enterprises is training. The thought is that VR’s immersive qualities can instill greater knowledge retention and memory encoding. It continues to outperform legacy approaches ... more - arvrjourney

The AR Location Wars, Part II: Apple

As you likely know, one of AR’s foundational principles is to fuse the digital and physical. The real world is a key part of that formula… and real-world relevance is often defined by location. That same relevance and scarcity are what drive real estate ... more - arvrjourney

“Augmented” Learning: Quick Guide On How AR Is Transforming Education

Since technology has taken over many human interactions imaginable, enter augmented reality (AR), which has the sole purpose of taking a computer-generated image or object, and placing it in the real world with the user. Nowadays, this kind of technology ... more - arvrjourney

Unity: Building Your Finished Quest Project

You did it! Your project is finished and its time to build the application! Lets take a look at building for PCVR, and to run standalone in the headset. PCVR: Building for PCVR is very straightforward. Make sure you are on PC, Mac, & Linux standalone ... more - arvrjourney

How Will LiDAR Unlock AR’s Promise?

One striking realization about spatial computing is that we’re almost seven years into the sector’s current stage. This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including lots of ups and ... more - arvrjourney

Becoming a Butterfly

Part I: The Body Butterfly player avatar mockup This month’s NatureSims post is focused on the creation of the monarch butterfly player avatar, or the butterfly body players will occupy when they enter the game. This will be a fairly high-level overview ... more - arvrjourney

Equinox Meditation Retreat

In a Virtual Reality Community Sunrise over a Lake, Novato, CA, unattributed at Pixexid Routines help, especially in insecure and unpredictable times. The routines we construct stake out a little order where there isn’t much. When we go somewhere new, ... more - arvrjourney

AR-media Plugin for Autodesk 3ds Max released

When the new generation of the AR-media platform was launched, we announced some major changes to the authoring workflow, including the way the AR -media plugins work within this new release. In particular the authoring of Augmented Reality projects ... more - arvrjourney

Top 10 Free AR/VR Narratives and Storytelling Experiences

Augmented and virtual reality (AR/VR) are giving storytellers the ultimate tool to immerse their audiences in their stories. Content creators are pushing the boundaries of storytelling and are adopting AR/VR to tell new stories in a more engaging way ... more - arvrjourney

3D Scanning And Photogrammetry Explained

With most of the world staying safe at home for the foreseeable future, retailers of all kinds are grappling with a new normal. One central tenet is that, for now, e-Commerce has replaced in-person shopping scenarios. Given this new reality, it’s more ... more - arvrjourney

How Will the AR Cloud Unlock the Spatial Web?

One striking realization about spatial computing is that we’re almost seven years into the sector’s current stage. This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including lots of ups and ... more - arvrjourney

Where Does ‘Camera Commerce’ Work Best?

AR continues to prove itself as a shopping tool. It can help consumers visualize products on “faces and spaces,” to make better-informed decisions. This is amplified during a pandemic when it can bring back some of the product essence and dimension that’s ... more - arvrjourney

The Future of AI Chatbots is in AR

How this Black Mirror scenario could actually be used for good Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney

Marketplace Trends, Innovations and Future Predictions for 2021 and Beyond

Online shopping grew exponentially last year, and this trend is expected to continue in 2021 and the next couple of years as well. In fact, e-commerce is expected to grow by 14.3% this year, while many experts believe that this number will grow to 22% ... more - arvrjourney

Using AR Smart Glasses to Drive Business Innovation

In recent years, numerous technological developments have revolutionized the way many businesses operate. Now a new technology called Augmented Reality (AR) is showing promising potential for facilitating many operating processes for businesses in various ... more - arvrjourney

XR Talks: Microsoft Doubles Down on AR

Among tech giants investing in AR, Microsoft continues to show strong signs as a leading platform for enterprise productivity. That not only includes its best-of-breed hardware in the Hololens 2, but an expanding suite of software (it is Microsoft after ... more - arvrjourney

7 Tips for Powering Up Your Sales Enablement Using a Virtual Reality Platform

Sales practices are constantly evolving. There are always new ways to serve the buyer’s increasing expectations and demands. The key to a good sales enablement strategy is knowing how to use the same people, products, and services, and aiding them to ... more - arvrjourney

Neurotechnology in VR

How do we distinguish between real and virtual world , how can we be sure we are not living in a simulation what if we make the real and virtual world indistinguishable. I am not talking about the VR glasses that we currently have, I am talking about ... more - arvrjourney

What Is 3D Model Optimization And Why Is It Needed For Ecommerce?

https://medium.com/media/352f04ecea9095aa91728088c6fd6bbb/href 3D technologies are increasingly popular in online shopping because they give consumers a better understanding of products. This in turn has proven to increase sales and reduce returns. Retailers ... more - arvrjourney

Leading adopters of Virtual Reality: Top 3 Industries

Photo by Andrea Piacquadio on Pexels Virtual reality was previously associated with gaming and entertainment. However, the technology has grown vastly over the past few years and is impacting several industries globally. The global virtual reality (VR) ... more - arvrjourney

An Immersive AR/VR mode is coming soon to AR-media

Since the launch of the new generation of the AR-media platform last November, our team has been working hard to add more features and address the needs of entire groups of AR Creators , from Publishers to Architects, from Marketers to Teachers and many ... more - arvrjourney