The power of augmented reality in the palm of a hand: Google, with Chrome, is trying to develop and guarantee support for AR and VR by proposing a standard at the level of W3C. The proposals are still in draft and in the proposal phase, but there are ... more - arvrjourney
Source AR has been the hot issue for a while now. More than the creation part of it, many still aren’t sure on how AR can be applied to your marketing campaigns. First of all, how many of you hopped on the e-commerce train recently or have been in the ... more - arvrjourney
As someone who has been thinking about augmented reality and experimenting with different use cases for the past five years, I have come to a conclusion. AR applications in which we can’t share our experience with someone else are not very compelling. ... more - arvrjourney
Virtual Reality, Viral Marketing and Weaponizing Math to Help Fight The COVID-19 Coronavirus Source What do viral marketing campaigns, mathematical epidemiology and virtual reality all have in common with the COVID-19 Coronavirus? Well, they are all ... more - arvrjourney
Running List of Conferences Going Virtual Due to Coronavirus Health Concerns — 2020 March 10 | Esri Developer Summit “The 2020 Developer Summit is now completely a virtual event. Sign up to watch the conference via livestream. Don’t miss out on the Plenary ... more - arvrjourney
So if you’re a part of any corporate entity, you probably have certain feelings toward buzzwords-amicable or not. Yes, those terms your HR team presents every year and wholeheartedly invites you to use. Usually (and thankfully), most of these don’t make ... more - arvrjourney
Running ARCore with Unity — Troubleshooting with Android phone + Mac It was two days back when I first tried to install and run ARCore plugin/package with Unity. I went through the documentation and many great articles people had written for the same ... more - arvrjourney
Why one of the world’s most secretive startups holds the key to home-cuisine in the digital age I am, unfortunately, an incompetent cook. Scrambled eggs? I got you. Toast? Sign me up. But when things start getting more complicated, I find myself falling ... more - arvrjourney
3 Ways to Prepare Your eCommerce Startup for an AR World Customers adore sensory experiences. In fact, the biggest reason some people choose brick-and-mortar stores over online alternatives is that they want to interact with the physical product before ... more - arvrjourney
AR development has moved far from the realm of gimmicks. It’s a completely viable technology with loads of potential-and everyone from Google to Apple wants a piece. Both Google’s new Depth API and Apple’s recent audio patent go to show just how much ... more - arvrjourney
(Part three of a five-part series on how augmented reality is changing every industry) With over $13 Billion being spent on technology in education every year, it’s safe to say that technology can be a useful resource in learning. By 2023, it is projected ... more - arvrjourney
“A 22-year-old man has been instantaneously transported to his family’s pizzeria and his local railway station by having his brain zapped.” Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney
Best examples, advantages, and pitfalls explained AR-based apps became highly popular in 2016 when Pokemon Go was released. Today, augmented reality is a new trend in the digital world. AR market share is expected to reach $209.2 billion in 2022. AR ... more - arvrjourney
Part two of a five-part series on how augmented reality is changing every industry The way you shop has been the same for decades. You go to the store, find some clothes you like, maybe try it on, and then check out with the apparel. Only as of recently ... more - arvrjourney
Photo by bruce mars on Unsplash The healthcare industry’s overarching goal is to ensure that proper care is delivered to its patients in every situation. There are, however, times when the patient feels uncertain and confused about different treatment ... more - arvrjourney
Can we train pilot for water landing using VR? I was watching Sully the movie on my Netflix last week, not only Tom Hanks’ performance has impressed me, but also the discussion during the hearing. The water landing on the Hudson that Sully (the pilot) ... more - arvrjourney
Extended Reality is putting the customer in the middle of the brand message. So what exactly is Extended Reality also known as XR? Well its a term for all the immersive technologies that are currently being used. This would be Augmented Reality (AR), ... more - arvrjourney
How can we be here for each other when we’re not even supposed to be anywhere near each other? Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney
Instagram released SparkAR for windows last year. Finally! I started experimenting on the platform starting last August. After mastering Lens Studio by Snapchat, Instagram’s Spark AR was not all that different. For those of you who are just starting ... more - arvrjourney
In the web space, Chrome AR is a highly anticipated product of 2020. Instead of needing to use specialized apps, users can simply log on to AR-enabled websites to access the same level of functionality. In order to foster adoption, an unofficial and ... more - arvrjourney
Some Burberry products are showing up with high-quality 3D models in Google search results. Burberry is, as far as I know, the first brand in the UK to take advantage of the AR search feature that Google announced back in May last year. You can see an ... more - arvrjourney
Have seen the Lenskart’s ‘Try in 3D’ feature? It’s amazing. You can try sunglasses in 3D before purchasing it. Using this medium story, you can create similar AR iOS app using Apple’s RealityKit and RealityComposer with almost no coding (very less code ... more - arvrjourney
How To Build Hot Dog — Not Hot Dog into a Live Stream with ARKit Back in 2017 HBO’s Silicon Valley aired an episode with the “Hot dog — not hot dog” scene, where Jin Yang creates an app that recognizes hot dogs and everything else as “not hot dog”. The ... more - arvrjourney
Soft skills are people skills. They are personal attributes that allow one to interact and communicate effectively. Unlike hard (technical) skills, they are not simply the knowledge that you can apply to a specific situation once you master them. They ... more - arvrjourney
As the playground games and LP’s played by Generation X merged into the video games and arcades enjoyed by millennials, so too is VR set to become the next craze for the up-and-coming generations. With unlimited potential and solid backing from companies ... more - arvrjourney
As Augmented Reality is making the transition from being a gimmicky big ticket concept to a technology being used by all size companies and brands in the real world, there are a number of misconceptions about AR among most businesses as well as the general ... more - arvrjourney
Okay, I know what some of you could be thinking. “Not some other AR jargon! We’ve just barely gotten our heads what AR even is!” It’s totally understandable if you share these testaments. Indeed, AR evolves at an incredible pace. But, just like we did ... more - arvrjourney
How AI is Changing the Video Game Industry — An Era of Augmentation and Synthetic Media With Fortnite, developer Epic Games didn’t just create an internationally acclaimed game; they built a new virtual space for socializing. With the PlayStation VR, ... more - arvrjourney