LED Volumetric Holodeck and VR Experience for Mobile World Congress

Aurea is an enterprise software company reimagining how companies can streamline communication and collaboration across dozens of… Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney

Face your Greatest Fears with Everest VR

You’ll be on the edge of your seat, in a panic and awe-inspired all at the same time. Photo by Pexels Everest VR is a spectacular Oculus Quest VR video series on the journey to the top of the world. It lets you experience the process of preparing for ... more - arvrjourney

Snap Q2 Earnings: The AR Angle

Snap continues to solidify its leading position in consumer AR. After announcing several milestones at its partner summit, including new AR glasses, its Q2 earnings last week signaled continued momentum. In fact, AR was a bright spot in a record-breaking ... more - arvrjourney

Case Study: Elekta Medical Boosts Uptime with AR + IOT

Though we spend ample time examining consumer-based AR endpoints, greater near-term impact is seen today in the enterprise. This takes many forms including camera commerce and collaboration. But the greatest area of enterprise AR impact today is in industrial ... more - arvrjourney

Data Dive: Facebook Reaches 600 Million AR Users

Last month, Facebook’s held a toned-down version of it’s annual F8 developer conference known as F8 Refresh. It included a handful of notable and incremental AR updates, such as multipeer AR face filters. These bring a syncronous multiplayer twist to ... more - arvrjourney

How Augmented Reality (AR) is Changing the Automobile Industry

© vectorpouch We’ve all heard stories of people looking down at their phones to check a notification while driving and bumping into the car in front of them, or even worse. With today’s high connectivity, drivers have become more distracted than ever. ... more - arvrjourney

An Extra Robotic Thumb Quickly Changes How The Brain Represents And Uses Its Biological Hand

One handed morning coffee with an extra thumb. Credit: Dani Clode Design. How many times have you said to yourself ‘if I only had an extra hand’? Well, it’s increasingly looking like that wish might come true. Scientists and engineers are exploring how ... more - arvrjourney

A Gentle Introduction To WebXR

As technology advances, it becomes important to unify different approaches to prevent fragmentation from stopping its growth. During the last few years, web developers have tried to integrate virtual reality experiences on websites, starting in 2016 ... more - arvrjourney

5 key points to consider before creating a Successful Augmented Reality App

5 Key Points to Consider Before Creating a Successful Augmented Reality App Here are the most basic vital points to consider before creating any Augmented Reality app. 1. Do you really need AR? Why should you go for Augmented Reality, and why not other ... more - arvrjourney

4 Use Cases of Augmented Reality in 2021

Augmented reality is a technology that lets you interact with 3D models, objects, places, animals, humans, everything in real life. It lets you create and visualize things from the real world in your device which can be used in different sectors like ... more - arvrjourney

Eyes Wide Shut, Ears Wide Open – The Promise and Challenges of Audio-Based Augmented Reality

On a Saturday last month, I sat on a park bench with my headphones on and eagerly watched a timer counting down on the app on my phone. As… Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney

AR: Coming to a Shopping Mall Near You

One of AR’s core properties is to fuse the physical and digital (a.k.a. phygital ). Part of this involves physical places: AR devices have to understand a space before they augment it. This breathes new opportunity into the longstanding location intelligence ... more - arvrjourney

Augmented Reality in Field Service Management

The great technological development that has gripped the world at the same time is giving great progress to businesses operating in various fields by providing innovative solutions to issues that may hinder them in their operating processes. Recently ... more - arvrjourney

Case Study: Medtronic Lessens Training Costs with AR

Though we spend ample time examining consumer-based AR endpoints, greater near-term impact is seen today in the enterprise. This takes many forms including camera commerce and collaboration. But the greatest area of enterprise AR impact today is in industrial ... more - arvrjourney

Data Dive: How Much Does AR Influence Shopping?

AR’s role in marketing and commerce continues to ratchet up as brands see that it’s working. This plays out through performance and ROI in ad campaigns, as well as signals that AR is gaining traction among consumers as a shopping utility. We call this ... more - arvrjourney

A SuperWorld Of Creativity

Pablo Picasso once noted that “Art washes away from the soul the dust of everyday life.” SuperWorld subscribes to this notion whole-heartedly, which is one of the reasons we’ve been building relationships with some of the most talented and innovative ... more - arvrjourney

You don’t need to be a developer to create Augmented Reality experiences.

Creating AR sounds like something complicated that requires technical knowledge, a lot of time, and money. And yes, maybe it is true, but you can do it yourself if you know where to go. With a Do It Yourself (DIY) platform, you can create the same AR ... more - arvrjourney

8th Wall Takes the Next Evolutionary Step

One of the marks of platforms is cultivating developer communities. At a basic level, that’s inherent in a given platform itself, and the tools it offers to enable third-party innovation. But as platforms mature, they do more to actively build community ... more - arvrjourney

Are 90% of Smartphones AR-Ready?

One of the top targets in the market sizing of our research arm, ARtillery Intelligence, is reliable formula inputs. Half the battle is devising strong bottom-up financial models that reflect the market’s unit economics….and the other half is filling ... more - arvrjourney

Case Study: KPN Streamlines Field Maintenence with AR

Though we spend ample time examining consumer-based AR endpoints, greater near-term impact is seen today in the enterprise. This takes many forms including camera commerce and collaboration. But the greatest area of enterprise AR impact today is in industrial ... more - arvrjourney

Narrativity in Mobile Computing with Augmented Reality

Where does mobile AR fit in the ludological mode of computer game narrative? Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine » ... more - arvrjourney

Use Cases & Best Practices for Haptics at Scale in VR Training

On Thursday, May 27th, key players from the haptics, hand tracking, and VR training industries gathered to discuss the scaling of haptics in VR training applications. It addressed how a company can leverage haptic technology across all their virtual ... more - arvrjourney

5 Ways VR Can be Used for Medical Intervention and Rehabilitation

The role of technology continues to grow in medical intervention and rehabilitation, accelerated by the global pandemic and technological advancement. The development of Virtual Reality (VR) in healthcare has had many significant milestones over the ... more - arvrjourney

HTC VIVE — the VR Headsets Launch You Should Not Miss in 2021

HTC VIVE — the VR Headsets Launch You Should Not Miss in 2021 Yet another pair of remarkable devices has appeared on the VR headsets horizon. HTC has been amongst the tech companies making headlines in the past few months. This had to do primarily with ... more - arvrjourney

Importance of VR Technology in Healthcare

New technology continues to shape our present, pushing the boundaries of possibilities and accelerating development. The global pandemic has indeed served as a catalyst to accelerate further VR (Virtual Reality) expansion into many industries worldwide. ... more - arvrjourney

AR Briefs, Episode 52: Mobile AR Revenue Outlook

Though AR continues to be challenged in gaining mainstream consumer traction, there are some bright spots to report. Specifically, revenue continues to gain momentum in mobile AR categories like advertising, commerce, and enterprise productivity. To ... more - arvrjourney

A SuperWorld That Cares

SuperWorld is building a better world through AR Over 4th of July weekend, SuperWorld partnered with the Flint Water Festival to present the first ever social impact art exhibit of NFTs in Augmented Reality, entitled “Digital See.” The festival, now ... more - arvrjourney

Augmented Reality User Manuals for Businesses

What you have heard, even if only once in recent years, is the adoption by various fields of industry , the so-called Augmented Reality (AR) technology. This technology offers an interactive experience between the real world and the information integrated ... more - arvrjourney

Redefining AR: Brickit Thinks Outside the Blocks

Emerging technologies often follow a common evolutionary path from novelty to utility. It’s all about fun & games before settling into lasting value in everyday mundane utilities. Consider the iPhone’s arc from novelty apps like iBeer and Zippo to ... more - arvrjourney

Case Study: Toyota Streamlines Production with AR

Though we spend ample time examining consumer-based AR endpoints, greater near-term impact is seen today in the enterprise. This takes many forms including camera commerce and collaboration. But the greatest area of enterprise AR impact today is in industrial ... more - arvrjourney